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Funnel ยท $1,500 ad spend a month

Financial model

Ads to an opt-in page, a setter call within 5 minutes, and a sales call with Cynthia

Revenue here only counts front-end cash collected on the sales call itself. It does not include any backend success fees.

Financial model Three scenarios of a $1,500 monthly ad spend run through leads, booked calls, held calls, and closed deals to revenue and ROAS, with the expected case highlighted and her personal take-home. SCENARIO 1 LEADS 2 BOOKED TO CALL 3 CALLS HELD 4 DEALS CLOSED 5 REVENUE 6 ROAS Conservative $500 AVG DEAL 50 $30 PER LEAD 10 20% BOOK 5.5 55% SHOW 1.1 20% CLOSE $550 PER MONTH 0.4x $1,364 / DEAL Expected $2,000 AVG DEAL 60 $25 PER LEAD 15 25% BOOK 9.8 65% SHOW 2.4 25% CLOSE $4,875 PER MONTH 3.3x $615 / DEAL Ambitious $3,000 AVG DEAL 75 $20 PER LEAD 22.5 30% BOOK 15.8 70% SHOW 4.7 30% CLOSE $14,175 PER MONTH 9.5x $317 / DEAL COUNT PER MONTH EXPECTED CASE